DiscoverStartups For the Rest of UsEpisode 794 | From Struggling Side Project to Life-Changing SaaS Exit
Episode 794 | From Struggling Side Project to Life-Changing SaaS Exit

Episode 794 | From Struggling Side Project to Life-Changing SaaS Exit

Update: 2025-09-09
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B2C, low price point, one-time payments… not the typical recipe for a life-changing exit.  





In this episode, Rob Walling talks with longtime listener Zamir Khan, founder of VidHug (now Memento). Zamir’s story broke a lot of SaaS “rules”: B2C, low price point, one-time payments, and years of slow growth. He shares how he nearly gave up, the pandemic surge that changed everything, and the emotional ride that led to a life-changing exit.






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Topics we cover: 






  • (3:47 ) — From podcast listener to SaaS founder




  • (7:59 ) — The role of luck, timing, and the pandemic in growth




  • (18:37 ) — A birthday gift becomes a product




  • (23:54 ) — Charging early and surviving slow growth




  • (30:47 ) — From $1k a month to 80k daily users




  • (39:58 ) — Support load, stress, and the edge of burnout




  • (48:58 ) — Deciding to sell (and why timing mattered)




  • (52:57 ) — Life after the exit: slowing down and finding balance





Links from the Show: 









If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!





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Episode 794 | From Struggling Side Project to Life-Changing SaaS Exit

Episode 794 | From Struggling Side Project to Life-Changing SaaS Exit

Rob Walling